Try It, You'll Like It!

I had dinner the other night with a very smart friend of mine who works at Google.

He was dismissive of Apple's new iPad.

I think that he is wrong.

One question for those who would dismiss the iPad: having used a Mac, would you ever go back to using a PC?

More specifically, having experienced a relatively stable operating system, with few virus' and little or no spyware, would you ever go back to the opposite?

My guess is that, for the overwhelming majority of people, the answer is, "No!".

So, perhaps by exposing masses of users to the joys of a Mac for an accessible US$499, Apple is actually going to gain legions of new users?

In this case, the introduction of the iPad resembles a freemium strategy on Apple's part: try our iPad (at little or no cost), we believe that you'll like it so much that you will upgrade to a MacBook, MacBook Pro, or iMac.

Maybe the iPad wasn't such a dumb idea after all!

Comments

[Marco Mugnatto]

iPad isn't a Mac. It's not even a multitask computing device.

[Simon Olson]

Oi Marco!

Obrigado pela comentario!

Pois e, talvez voce tem reasao, mas ainda assim, vai apresentar novo usarios para o experience Mac (ou se voce prefera, experience Apple), entao ainda vai ter o mesmo efeito.

Um abraco,

Simon

Dear Marco,

Thanks for the comment!

Maybe you are right, but even so, it will present new users to the Mac experience (or if you prefer, the Apple experience), so it will still have the same effect.

Thanks!

Simon

[Americo]

I'll make sure some nice games will be out on iPad.. that should make users happy :)

[Simon Olson]

Dear Americo,

I am sure that you will! :)

I was just thinking that the touch screen will open the door to all kinds of new possibilities like virtual keyboards for playing the piano, drums, and maybe even guitar!

Go for it!

Take care,

Simon :) P.S. For those who don't know, Americo is the founder and CEO of D'Accord Music Games, a leading music-focused game designer.